Please note that a maximum of two delegate places per area will be reserved and places will go quickly! To register for the workshop (HTF Members only) will need to log in with your user name and password (please contact us if you need a reminder).
Purple Flag is an award scheme offered by the Association of Town Centre Management (ATCM), which recognises excellence in place management in town & city centres at night, setting standards going forward for managing successful evening economies and benchmarking performance.
The initiative aims to improve perceptions of places; address imbalances in activities, retail offer and entertainment; tackle anti-social behaviour, and encourage a diverse evening offer; thus providing significant recognition for councils and partnerships who deliver key services associated with the night-time economy.
The scheme’s increasing popularity has led to a record number of applications for the latest rounds following the success of the initial rounds in 2009/2010, which saw the likes of Manchester, Halifax, Birmingham, High Wycombe, Liverpool, Bath, Kingston and Winchester gain full accreditation. ATCM expects this upward trend to continue into the next round and expects that the award can be supportive of smaller centres in the future. If a centre offers a clean and safe environment, diverse activities, entertainment and retail offer, excellent transport links, and a great nightlife then the Purple Flag award applies, regardless of size/population - it is all in the context!
Winchester City Council and Winchester BID have led local partners through the Purple Flag process. It has been a great opportunity to examine the evening period in Winchester holistically, rather than looking solely at one aspect or another. Colleagues from a number of disciplines within and outside the Council have been brought together and have contributed to an overview of the city centre, and are now working together to drive up standards and create new opportunities for all age groups in the city centre.
Kate Cloud, Head of Economy & Arts, Winchester City Council
To register for the workshop please book here.
Please note that a maximum of two delegate places per area will be reserved and places will go quickly!
This conference will carry CPD certification